
Canadore College @ Stanford
The Public Relations program is designed to prepare students for dynamic roles in strategic communication, media relations, and brand management. The curriculum blends theory with practical experience in public speaking, digital content creation, event coordination, crisis communication, and campaign planning. Students gain expertise in managing public perception, maintaining corporate reputations, and engaging diverse audiences through social and traditional media channels. Graduates are equipped to work in agencies, nonprofits, government, or corporate settings, where they play a key role in shaping public narratives and building trust between organizations and the public.
Job Title | NOC Code | Salary Range (CAD) | Job Description |
---|---|---|---|
Public Relations Manager | 10022 | $75,000 - $120,000 | Oversees the planning and execution of public relations campaigns, supervises communication teams, and builds strong media relationships to enhance organizational reputation. |
Marketing and PR Manager | 10022 | $80,000 - $130,000 | Develops integrated marketing and public relations strategies, manages budgets, and leads cross-functional teams to achieve brand visibility and engagement goals. |
Public Relations Specialist | 11202 | $55,000 - $90,000 | Creates press releases, handles media inquiries, and coordinates public appearances or campaigns to maintain a positive public image for clients or organizations. |
Communications Officer | 11202 | $50,000 - $80,000 | Manages communication plans, digital content, and stakeholder messaging to ensure clear and consistent public outreach and brand messaging. |