
Humber College
Humber College's Bachelor of Creative Advertising program provides students with the knowledge and skills required to thrive in the advertising and marketing industries. The curriculum combines creative development with strategic advertising techniques, covering areas such as digital marketing, copywriting, communications, and media planning. Students engage in collaborative projects and hands-on learning, culminating in a professional portfolio to showcase their work. Graduates are equipped to succeed in diverse roles across advertising, branding, and digital media agencies.
Job Title | NOC Code | Salary Range (CAD) | Job Description |
---|---|---|---|
Advertising Account Executive | 11202 | $50,000 - $95,000 | Acts as the primary contact between the client and the agency. Manages advertising campaigns, coordinates client objectives, and ensures project deadlines are met. |
Copywriter | 11202 | $45,000 - $90,000 | Creates compelling and persuasive written content for advertisements, social media, and digital platforms, aligning with brand voice and messaging goals. |
Digital Marketing Specialist | 11202 | $55,000 - $105,000 | Designs and implements online marketing strategies using tools like SEO, social media, and email campaigns to enhance brand visibility and drive engagement. |
Art Director | 11202 | $60,000 - $110,000 | Oversees the visual aspects of creative projects, ensuring consistency with branding and campaign objectives. Collaborates with copywriters and graphic designers. |
Media Planner | 11202 | $50,000 - $85,000 | Strategically selects media platforms for advertising campaigns, optimizing reach and budget to deliver maximum impact to target audiences. |