University of Northern British Columbia
The Bachelor of Commerce in Marketing at the University of Northern British Columbia (UNBC) offers a thorough education in marketing principles and practices. The program covers consumer behavior, market research, digital marketing, and strategic marketing management. Students gain practical experience through projects, internships, and case studies, developing skills in communication, analysis, and strategic planning. Graduates are prepared for careers in advertising, brand management, market research, and sales, equipped with the knowledge to navigate the dynamic field of marketing.
Job Title | NOC Code | Salary Range (CAD) | Job Description |
|---|---|---|---|
Marketing Managers | 10022 | $70,000 - $120,000 | Plan, direct, and evaluate marketing strategies to promote a company's products or services. |
Market Research Analysts and Marketing Consultants | 41402 | $55,000 - $95,000 | Study market conditions to determine potential sales, help businesses understand customer needs, and recommend strategies. |
Advertising, Marketing, and Public Relations Professionals | 11202 | $50,000 - $85,000 | Create campaigns, plan events, and communicate with clients to promote brands or products. |
Sales Managers | 60010 | $75,000 - $125,000 | Oversee a company's sales strategies, direct sales teams, and manage client relationships to meet targets. |
Digital Marketing Coordinators | 11202 | $50,000 - $90,000 | Implement and manage digital marketing campaigns, including social media, SEO, and content marketing strategies. |